Prototyping
Our first prototype of a instore experience
Initial observations
When first walking into the store it is very cluttered and wine dominates the space making it seem as if it is specifically a wine store. Some kind of tasting event is happening - details given. Seems quite serious and intimidating. Fine wine cabinet - shows that the store offers a lot of quality wines - some pricing at around $400 Fridge which has wines to try? Gives the impression that you can try wines if you ask. Staff are very friendly - happy to answer any questions
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